As 2025 comes to a close, we’re taking a moment to reflect on the year, and more importantly, the people who made it happen.
From new cities to ocean cleanups, this has been a year where OVO Vodka continued to grow not just as a brand, but as a community.
Turning Drinks into Impact
Every bottle of OVO Vodka is designed to do more than just taste good.
In 2025, together, we removed the equivalent of over 320,000 plastic bottles from the ocean, simply through people choosing to drink OVO.
That’s also the equivalent of hundreds of thousands of single-use plastic straws.
It’s a reminder that small choices, what you order at the bar, what you bring to a party, can add up to something much bigger.
A Year of New Places
This year, OVO Vodka reached more people in more places.
We launched in Los Angeles and San Francisco, bringing OVO to the West Coast, and reintroduced the brand in Connecticut with a new distribution partner.
Whether it was your local bar in New York or a rooftop in California, more people had the chance to discover OVO for the first time, and come back for it again.
Showing Up Beyond the Bar
2025 was also about getting out from behind the bar and into the real world.
We hosted our first community cleanups in New York City and Boston, bringing people together to take direct action and give back locally.
We also partnered with organizations like Bye Bye Plastic at Marketplace for the Future in NYC, supporting a wider movement pushing for more sustainable nightlife.
Because for us, it’s not just about talking about impact, it’s about showing up for it.
Moments That Mattered
Along the way, there were plenty of moments worth raising a glass to:
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Winning Silver at the Miami Global Spirits Awards
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Attending events like Bar Convent Brooklyn and the New York Cocktail Expo
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Being part of major cultural moments including NYC Climate Week, Miami Music Week, and Aussie Christmas in Los Angeles
Each one helping introduce OVO Vodka to new people, new places, and new conversations.
Looking Ahead to 2026
As we head into 2026, the focus is simple:
- More impact.
- More places to find us.
- More ways to be part of what we’re building.
We’ll be expanding into new markets, growing our community events, and continuing to make sure that every bottle delivers both quality and purpose.
Thank You for Being Part of It
If you’ve ever ordered OVO at a bar, brought a bottle to a party, or supported what we’re doing, you’ve been part of this.
And that’s what makes this brand different.
It’s not just ours. It’s everyone who chooses to drink a little more consciously.
So here’s to 2025, and everything we’ll build together in 2026.
Cheers.
